Just like in chemistry, everything at Amino starts with an idea in motion. The logo was designed to visually express this principle: a continuous flow of transformation, connection, and evolution.
The lines that make up the symbol represent the entry and exit of solutions — ideas that move, interact, and improve. The spaces between them are purposefully created to generate rhythm and cadence, promoting a visual sense of motion and fluidity. This choice reflects the understanding that innovation is never at a standstill.
The Power of Blue
The blue color in the logo is more than just an aesthetic choice. It represents trust, technical strength, and safety — fundamental values that guide every delivery from Amino. This shade reinforces the company’s commitment to excellence and responsibility in every chemical solution developed.
The Final Circle
The last element of the logo is not simply the letter “O”. It is a complete circle, a symbol of a closed cycle and continuous transformation. It represents the integrated and evolving nature of Amino’s solutions — with a beginning, a middle, and ongoing progress.
Name and Purpose as One
The name “Amino” is not positioned beside the symbol. It is placed within it, as an inseparable part of the visual identity. This integration reinforces the essence of the brand: the chemistry between brand, science, and purpose.
A Universal Name
“Amino” is a name that transcends borders. Short, direct, memorable, and easy to pronounce in virtually any language, it carries a symbolic strength that goes beyond words.
This characteristic makes the name naturally international, allowing the brand to be recognized and pronounced fluidly across cultures without losing its identity. A simple word — yet rich in meaning — just like everything Amino delivers.
Moving Ideas Forward
Our slogan, “Moving Ideas Forward,”captures in a few words what defines us: advancing ideas. It’s not just about developing chemical solutions — it’s about unlocking possibilities, transforming technical knowledge into progress, and anticipating what lies ahead.
Every product, every partnership, every innovation carries this purpose: to move ideas toward the future. This mindset guides Amino Química to be more than a supplier — to be a strategic partner, capable of transforming science into value, always focused on the evolution of our clients and society.
A Brand in Evolution
The Amino logo is more than a visual element. It is a symbol in motion, reflecting the soul of the company — a constant pursuit of innovation, technical excellence, and complete solutions. An identity that evolves over time but always remains true to its purpose.
Amino 40 Years
In 2025, Amino Química celebrates four decades of history, establishing itself as a benchmark in innovation, technology, and reliability in the chemical industry. It’s been 40 years of turning challenges into solutions — combining technical knowledge with strategic vision to deliver real value to our clients and partners.
Throughout this journey, we have evolved with the market, invested in technology, expanded our production capabilities, and diversified our portfolio — always guided by a commitment to quality, sustainability, and continuous innovation.
Celebrating 40 years means celebrating what drives us: the chemistry between ideas, people, and purpose. The new logo carries this legacy and projects Amino’s future — a brand that continues to evolve to deliver excellence, now with even more energy, agility, and forward-thinking vision.